Sales Management

Structure Type: Course
Code: KD07BMMA217
Type: Elective
Level: Bachelor
Credits: 4.0 points
Responsible Teacher: Viljamaa, Anmari
Language of Instruction: Finnish

Course Implementations, Planned Year of Study and Semester

Curriculum  Semester  Credits  Start of Semester  End of Semester
LITAKO-2013   4 autumn   4.0   2016-08-01   2016-12-31  

Learning Outcomes

The student can plan and organize sales efforts and compare different sales organisations. The student can assess incentives and other tools of motivation and their significance for sales management. The student can analyze their own personel management skills and develop them.

Student's Workload

Total work load of the course: 80 h
- of which scheduled studies: 24 h
- of which autonomous studies: 56 h

Prerequisites / Recommended Optional Courses

Personal Selling, Sales Project I and Sales Psychology.

Contents

- Strategic and operational sales management
- The role of sales manager, management skills and personal development as a manager
- Motivating and incentives

Recommended or Required Reading

To be announced by the lecturer.

Mode of Delivery / Planned Learning Activities and Teaching Methods

Lectures, excercises.

Assessment Criteria

Excellent (5): The student has done the work to an excellent standard and participated actively and constructively. The student can plan and organize sales efforts to an excellent standard and compare different sales organisations. The student can assess incentives and other tools of motivation and their significance for sales management. The student can critically analyze their own personel management skills and develop them.
Good (4-3): The student has done the work well and participated actively. The student can plan and organize sales efforts to a good standard and compare different sales organisations. The student can assess incentives and other tools of motivation and their significance for sales management. The student can analyze their own personel management skills and develop them.
Satisfactory (2-1): The student has done the work and participated as instructed. The student can plan and organize sales efforts and compare different sales organisations. The student can assess incentives and other tools of motivation and their significance for sales management. The student can analyze their own personel management skills and develop them.

Assessment Methods

Excercises.

Work Placement

None.

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