Creative Business Renewal

Structure Type: Course
Code: KD22KYO09
Type: Compulsory
Level: Master
Credits: 5.0 points
Responsible Teacher: Aho, Anne-Maria
Language of Instruction: Finnish

Course Implementations, Planned Year of Study and Semester

Curriculum  Semester  Credits  Start of Semester  End of Semester
Y31-2015   1 autumn   5.0   2015-08-01   2015-12-31  

Learning Outcomes

Student can use the tools presented in the course in order to create new business and renew existing one. Student knows how to use his/hers own innovativeness, insights about future and modern business development models to develop enterprises and organizations. Student develops new understanding to identify and shape strategic business opportunities into existence, or to modify them as more advanced business concepts.

Student's Workload

Will be announced at the beginning of the course.

Prerequisites / Recommended Optional Courses

No previous studies are required.

Contents

Identifying and using new business opportunities
- Forecasting methods
- Analyzing and revitalizing business concepts and organizational processes
- Contemporary business and leadership models as basis to enhance competitive advantage
- Analyzing strategic opportunities
- Strategic positioning
- Choosing strategy

Recommended or Required Reading

To be announced.

Mode of Delivery / Planned Learning Activities and Teaching Methods

Lectures, assignments, independent study

Assessment Criteria

Excellent (5): The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop creative solutions in the assignment of the course. Good (4-3): The student has carried out work very well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop solutions for the case company in the assignment of the course. Satisfactory (2-1): The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in the case company’s assignment.

Assessment Methods

The assessment takes into account the working methods, problem-solving skills and the ability to apply theoretical knowledge in order to develop the working and business practices.

Further Information

The course will take place at Central Ostrobothnia University of Applied Sciences.

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