Web communication

Structure Type: Course
Code: KH18TJPA017
Type: Elective
Level: Bachelor
Credits: 5.0 points
Responsible Teacher: Keski-Mattinen, Tarja
Language of Instruction: Finnish

Learning Outcomes

The studen knows the meaning of web communication in contemporary society and operations of various post-industrial organizations. The student can analyze and improve web communication with contemplating text, images and videos.

Student's Workload

Total work load of the course: 135 h
- of which scheduled studies: 60 h
- of which autonomous studies: 75 h

Contents

Image-analyze with Peirce-tools. Video-analyze with Barthes-codes. Textual-analyze with basic instructions.

Recommended or Required Reading

To be announced at the beginning of the course.

Mode of Delivery / Planned Learning Activities and Teaching Methods

Lectures, network learning, exercises and exam.

Assessment Criteria

Grading is based on a scale of 1 to 5.
1-2
The student knows the meaning of web communication and can specify key elements about it.
3-4
The student can improve the communicational completeness of images, textual materials and videos.

5
The student can analyze and can do reporting about key elements of web communication. Student can improve the web communication of various various post-industrial organizations.

Assessment Methods

Independent exercises 50% and assignment 50%.

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