Customer service

Structure Type: Course
Code: KMAAP
Type: Compulsory
Level: Bachelor
Credits: 2.0 points
Responsible Teacher: Leikkari, Esa
Language of Instruction: Finnish

Course Implementations, Planned Year of Study and Semester

Curriculum  Semester  Credits  Start of Semester  End of Semester
KUMU-2014   1 spring   2.0   2015-01-02   2015-07-31  
KUMU-2015   1 spring   2.0   2016-01-01   2016-07-31  
KUMU-2016   1 spring   2.0   2017-01-01   2017-07-31  

Learning Outcomes

Students will learn to
- identify various customer situations and analyse customer behaviour
- describe stages of a service process and identify factors that conribute to the quality of service
- exhibit a customer-friendly attitude both in internal and external customer service

Student's Workload

Student's workload 54 hours

Prerequisites / Recommended Optional Courses

Not required

Contents

- service, quality of service, service gaps
- service event
- interaction with customers, encountering a variety of customers
- service recovery and other special challenges
- working as a customer servant

Recommended or Required Reading

Case material; further information at the beginning of the course

Mode of Delivery / Planned Learning Activities and Teaching Methods

Lectures, assignments

Assessment Criteria

Grade 5: Students have excellent competence in identifying various customer situations and in analysing customer behaviour. They can competently desribe and justify stages of the service process and identify all factors that contribute to the quality of service. Students display an excellent attitude towards customer service.
Grade 3: Students have good competence in identifying various customer situations and in analysing customer behaviour. They can competently desribe and justify stages of the service process and identify factors that contribute to the quality of service. Students display a good attitude towards customer service.
Grade 1: Students are able to identify various customer situations and to analyse customer behaviour. They can desribe stages of the service process and identify factors that contribute to the quality of service. Students display a passable attitude towards customer service.

Assessment Methods

Assignments 70% (self-assessment, supervisor's assessment, peer assessment); analysis 30 %

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